Our Story

Purity Products was founded with a simple mission: to help people enjoy life healthier through high-quality nutritional supplements they can trust.

FROM THE FOUNDER, JAHN LEVIN

If You’re Going to Take Something Every Day...

It Should Earn Your Trust Every Day.

I’ve always believed that most people don’t trust supplements — and honestly, they shouldn’t.

It’s a crowded category. Claims are loud. And too often, it’s hard to tell who’s truly doing the work behind the label.

For me, trust isn’t something you say.
It’s something you earn — ingredient by ingredient, decision by decision, year after year.

"At Purity, you've got a friend in the vitamin business - because at the end of the day, people don’t care how much you know —until they know how much you care."

Jahn Levin, President & CEO

THE BEGINNING

Why I Started Purity Products

I founded Purity Products in 1993 with a simple belief: If something becomes part of your daily routine, it should be built with integrity, guided by science, and made by people who genuinely care. That belief has never changed — and it still guides every formula we create today.

What began as a small, three-person operation in Great Neck, New York — after my first business selling water filters — was always rooted in service, not scale, and that mindset still guides every formula we create today.

THE PROGRESS

Growing Without Losing Our Way

Over the years, Purity Products has grown into a company of more than 100 dedicated people, serving over one million customers.

I’m proud of that growth. But I’m even more proud that we never lost our way.

As we grew, I made a promise to myself and to our customers: we would never cut corners, and we would never compromise our standards — even when it would’ve been easier to do so.

PRESENT DAY

What We Create — And Why

Today, we develop advanced nutritional formulas designed to support healthier, more active lives.

Every product is created with care, oversight, and respect for the science behind it — because I know trust is built in the details.

Our goal has always been simple: to help people Enjoy Life Healthier™ — with clarity, confidence, and support along the way.

OUR PHILOSOPHY

What Guides Everything We Do

At Purity, three principles guide every decision we make:

  • An obsession with premium, clinically studied ingredients and formulations
  • A deep commitment to our customers and our team
  • A relentless drive to innovate through nutritional science, led by our Research Team

These aren’t marketing statements. They’re the standards we hold ourselves to every day.

Great Place to Work®

Purity Products® has been certified as being a Great Place to Work® (GPTW). This certification represents employees' perceptions of leadership, work culture, and trust. This is a big achievement! We are so proud of our team for their role in creating a culture of collaboration, respect, and integrity.