Don’t order online? You can redeem PurityPoints™ by calling Customer Care or when ordering over the phone (24 hrs/7 days) by calling 1-800-471-9206.
*Redeem a minimum of 5,000 points or more ($5.00) at a time. Not including sales tax and after all other discounts are applied. Points cannot be redeemed for cash or applied towards previous orders. Points expire in 3 years.
Note: The NEW Purity Products® Rewards Program replaces the existing in-the-box Super Saver coupon program (less paper = a healthier environment).
Walking… Sitting… Bending… Even the
simplest physical activity can be a chore when your back is
tight and uncomfortable — especially if that is an everyday
problem for you.
But what if you could find effective,
simple support for lower back comfort and flexibility?
That was the desire of the men and women in
a landmark clinical study on lower back discomfort — so they
signed up to try a new nutritional supplement formula
specifically designed to target the lower back. They hoped to
get some relief. What they got were significantly higher comfort
scores on 5 different clinical assessments — including the
ability to be able to touch their fingertips to the floor.
Sure, there are plenty of joint formulas
out there that can help support your knees. But there is only
one clinically tested formula that specifically targets the
We call it our Lower Back Formula with the exclusive BELIEVA™ Blend — because the people in
the clinical study began believing what they were seeing and
feeling: a renewed ability to be comfortable and active in ways
they thought they might not ever experience again.
THE AMAZING CLINICAL RESULTS OF PURITY'S LOWER BACK RELIEF FORMULA WITH THE BELIEVA™ BLEND
In 2018, researchers got together to
specifically study a new dietary supplement that contained a
blend of patented ingredients and carefully chosen
nutritional co-factors. It was a 30-day double-blind,
placebo-controlled clinical trial, and they used 5 different
assessment criteria to measure results:
Visual Analog Scale (VAS) Assessment While Walking
Fingertip-to-Floor Flexibility Test
Oswestry Index Measuring Lower Back Function
Investigator Activity Assessment
Subject Global Impression of Improvement Assessment
Nearly every chiropractor and
orthopedist use one of these tests in their practice.
However, the researchers wanted to leave no doubt in their
findings, so they used all five.
And what they discovered was amazing to
behold: nearly every person taking Purity's Lower Back Formula with the BELIEVA™ blend experienced
improvements in back comfort and showed concrete signs of
increased flexibility and mobility.
Average VAS Discomfort Score was 7 (the higher the score, the more discomfort being felt)
Only 7.3% of participants could touch their fingertips to the floor
68% of BELIEVA™ users experienced statistically significant support for lower back comfort
44% could touch their fingertips to the floor
88% of BELIEVA™ users reported more lower back comfort
Average VAS Score for BELIEVA™ users dropped to 4
73% of BELIEVA™ users could now touch the floor
The placebo group showed no measurable improvement during the 30-day study
Percentage of Test Subjects Able To Touch Fingertips-to-Floor
The Believa™ Exclusive Formula
BELIEVA™ is an exclusive combination of
time-tested herbal nutrients that on their own have been researched for their positive effects on back comfort, mobility, flexibility, and joint support.*
Curcumin C3 Complex®
This patented form of the
super-nutrient curcumin has been tested in over 45 clinical
studies and is the curcumin of choice by leading universities
looking to develop highly bioavailable and effective curcumin
forms. Curcumin has been used in Ayurvedic medicine for
thousands of years, and science has now developed sustainable
methods to cultivate and further empower its healthy effects.
Curcumin C3 Complex®acts as an antioxidant to help protect the
body against the effects of free radicals on cells and tissues.*
Multiple clinical studies have shown curcumin to be effective
for supporting joint health but absorption is key to getting the
best results — which is why BELIEVA™ incorporates Curcumin C3
Complex, which is standardized to 95% curcuminoids — the
bioactive component of curcumin.*
You may have heard of Boswellia
serrata as a co-factor in many joint health products, but
clinically tested Boswellin® is the gold standard for this botanical
extract.* Boswellin® was developed to optimally deliver the multi-action
effect of Boswellia serrata.
White Willow Extract
White Willow bark has long been
valued as a traditional herbal remedy. Research studies have
been performed on White Willow bark extract for multiple uses,
including support of lower back comfort.*
This special form of piperine
(the bioactive compound of black pepper) is incorporated into
BELIEVA™ as an absorption enhancer. BioPerine® and curcumin have
been shown in clinical research to be an especially effective
Be a BELIEVA™ Believer
If you’re ready to experience lower
back comfort that has you walking more smoothly, enjoying life more
fully, and touching your fingers to the floor, then now is the time to
make BELIEVA™ part of your daily back
care routine. It's backed by science - and delivers significant clinical
results as shown in a double-bling, placebo-control study.
Supports Lower Back Comfort and Flexibility*
Supports Healthy Joint Mobility*
Delivers Clinically Significant Results in as Little as 15 Days
Disclaimer: Product reviews solely reflect the views and opinions expressed by the contributors and not those of Purity Products. Purity Products does not verify or endorse any claims made in these reviews. Statements regarding dietary supplements have not been evaluated by the FDA and are not intended to diagnose, treat, cure, or prevent any disease or health condition.