Astaxanthin - a Superstar Carotene

Astaxanthin belongs to the carotene family of phytonutrients (nutrients found in plants). Similar in nature to the more familiar beta carotene, astaxanthin has unique properties that deliver a host of benefits to the body.* In particular, the molecular structure of astaxanthin gives it an exceptional ability to bolster our antioxidant defenses against excess free radicals.* Astaxanthin helps shield fatty components of cell membranes from oxidation (referred to as "lipid peroxidation"). This important property makes astaxanthin a highly beneficial carotene for cardiovascular health, which relies on maintenance of healthy cell membranes.*

Astaxanthin - Up To 6,000 Times More Powerful Than Vitamin C∞

The Astaxanthin featured in AstaFX^® is patented, or has patents pending, for applications in multiple areas of health including muscle endurance, skin health, vision, immune function and cardiovascular health. Astaxanthin is superior to many other antioxidants, up to 6,000 times more powerful than Vitamin C∞. An increasing body of research shows how Astaxanthin can be used to support skin health, vision, cardiovascular health and many other important areas of health.* Purity’s unique AstaFX^® is one of the most innovative and bioavailable Astaxanthin products on the market today.

AstaFX^® - Astaxanthin Super Formula

Over the last 20 years, published research and human clinicals have demonstrated the dynamic antioxidant properties and important health related benefits of Astaxanthin as a dietary supplement.* Astaxanthin, a carotene that gives wild salmon its appealing orange color, is poised to become the next "Superstar Antioxidant." A close relative of the more familiar Beta Carotene and Lutein, Astaxanthin is vastly more powerful at knocking out free radicals, those infamous rogue molecules that prowl around the body, leaving damaged cells and tissues in their wake.

AstaFX^® — Scientifically Tested Benefits

AstaFX^® doesn’t just contain Astaxanthin; it exclusively blends AstaREAL^®, an clinically tested Astaxanthin backed by multiple studies and patents with tocotrienols, which are the most powerful form of Vitamin E for support of cardiovascular health.* Clinical studies document the ability of AstaREAL^® to support: healthy energy levels, healthy skin, vision, muscle endurance and recovery, immunity and circulation.*

AstaFX^® — Skin Health Duo

Confirming discoveries made in skin cell research, a groundbreaking placebo-controlled study in 2006 demonstrated that 4 mg per day of astaxanthin offered significant support in the maintenance of youthful skin qualities, like elasticity.* Combining Astaxanthin with Tocotrienols turns AstaFX into a skin health duo. Tocotrienols have an affinity for the skin’s outer layer, and in fact tocotrienols penetrate the skin’s layers more efficiently than tocopherols.* The superior antioxidant activity of tocotrienols affords a protective effect for maintaining healthy skin.* Tocotrienols are now recognized for their skin health benefits, as documented by scientific studies.*

AstaFX^® — For Your Eyes

Over two decades of research has led to some conclusions about the utility of astaxanthin in supporting ocular health.* This is more important now than ever before, when we realize that electronic devices with small screens and tiny print are becoming more prevalent in daily life. Remarkably, clinical studies in Japan have suggested specific visual benefits from astaxanthin supplementation--support for ocular accommodation - especially for those who stare at screens while at work.* Through its antioxidant properties, astaxanthin demonstrates a protective effect on the retina.*

AstaFX^® — Help for an Active Lifestyle

Astaxanthin in Purity’s AstaFX^® formula not only provides support for normal physiologic functions, it can also help you enjoy vigorous exercise more comfortably.* In a human trial that built upon exercise science observations from studies in mice, lactic acid buildup (which hinders performance) was significantly lower in the group of runners who took astaxanthin before the activity.*

AstaFX^® Supports:

∞ As per Singlet Oxygen Quenching Activity