Purity’s newly rebranded Krill 300 Energy™ (same formula as OptiKrill 300),
contains a formidable combination of 300 mg of heart and joint supporting Krill
oil, plus 300 mcg of Astaxanthin, one of nature’s most powerful antioxidants.
In addition, to promote healthy energy levels, Krill 300 also adds the unique
provision of 250 mcg Vitamin B12*. But that is not all...
Experience the Krill 300 Energy™ Difference—the Benefits of Krill Oil Plus B Vitamins and Super Fruits for Energy and Vitality
Power-packed into one small soft gel, Krill 300 Energy™ also delivers
vitality supporting nutrients such as Vitamins B6, B12, Folic Acid and Super
Fruits to promote healthy energy levels, brain health and more.*
- Helps Maintain Cardiovascular Health & Function*
- Supports Healthy Energy Levels*
- Promotes Brain Health & Cognitive Function*
- Supports Joint Health & Function*
Over the past few years, researchers have shown that krill oil, found
exclusively in the ocean-growing crustacean krill, not only contains omega-3s,
krill oil has additional advantageous components not found in fish oil. In krill
oil, DHA and EPA is mainly linked to phospholipid molecules. Astaxanthin, a
potent antioxidant, is a key component of Krill oil.
Krill Oil has been heralded for its unique phospholipid complex and the
powerful Astaxanthin it provides. Phospholipids carry the EPA & DHA
directly into the cells, allowing the human body to absorb them very easily.
They are also important in protecting cell membranes from free radicals.
Astaxanthin, one of nature’s most powerful antioxidants, helps protect
the body’s tissues from oxidative stress, along with a wide range of other
Krill oil has been researched in humans and found to be highly effective for
keeping joints in their normal state of comfort and mobility.* In a randomized,
double-blind, placebo controlled trial (the type of research study regarded as
the "gold standard" in scientific circles), ninety people noticed significant
joint benefits after taking 300 mg of Krill oil for just seven days.
Krill Biochemistry: The Phospholipid Advantage
Krill oil supplies the body with EPA and DHA, the key essential fatty acids
found in fish oil. The EPA and DHA in Krill oil have an advantage when it comes
to bioavailability. Krill oil’s DHA and EPA fatty acid content is linked to a
phospholipid molecule—the same molecular component that builds human cell
membranes. This "phospholipid advantage" is the significant distinction between
krill and fish oils.
Furthermore, researchers have reported that the phospholipid component in
krill oil omega-3 fatty acids improves the bioavailability of these essential
nutrients once they are ingested. In krill oil the omega-3s are more easily
incorporated into the cell membranes, where they support and maintain healthy
cellular processes. These fatty acids enhance cell membrane fluidity for optimum
cellular function and enhanced cell-to-cell communication. The phospholipid
component in krill oil omega-3 fatty acids is responsible for the superior
distribution of DHA & EPA throughout the entire body.* A comparison study
conducted in healthy young adult males showed higher DHA and EPA plasma levels
after administration of krill oil compared to fish oil.
Astaxanthin in Krill Oil
But there’s more to Krill than EPA and DHA. Krill oil contains a special
nutrient—related to beta carotene—called "astaxanthin." Like all carotenes,
astaxanthin is an antioxidant, a nutrient that helps your system control free
radicals. (Free radicals form as a result of metabolism and can damage cells and
tissues if not kept in check by antioxidants.) Among antioxidants, astaxanthin
is a stand-out-- it’s more than 6,000 times as powerful as vitamin C!
Astaxanthin helps protect the body from oxidative stress, along with a wide
range of other health-supporting benefits.*
Purity’s Proprietary Berry Extract Blend. The Berries
and Super Fruits in Krill 300 Energy™ contain
anthocyanins a special group of phytonutrients found in the plant kingdom.
Anthocyanins are color pigments that impart red, purple and blue to many fruits
and vegetables. But anthocyanins do more than make them pleasing to the eye.
Anthocyanins are strong, versatile antioxidants, contributing mightily to the
health benefits of eating lots of fruits and veggies every day.*
B12, Folic Acid and B6 Team Up for Energy & Vitality*
Vitamin B12, the largest and most complex of all the vitamins, is essential
for cellular energy production and a host of biological functions vital to
health and well–being. The body utilizes vitamin B12 to produce energy from
protein, fat and carbohydrates. B12 is required for biosynthesis of hemoglobin,
the protein in red blood cells that carries oxygen. Without B12, oxygen cannot
be delivered to cells and metabolism comes to a halt.*
Human observational studies show that B12 has a positive effect on mood,
cognitive performance and the ability to perform activities of daily living. In
a human clinical trial, a B12 supplementation improved sleep quality, alertness,
concentration, daytime freshness and sense of well–being.
Folic acid also wears a variety of metabolic hats. Folic acid works in the
body as a group of metabolically active co-enzymes that are needed for protein
metabolism. DNA production depends on folic acid. Vitamin B12, in turn,
interacts with folic acid to build DNA.* If DNA synthesis falters because of
folic acid deficiency, blood cells will then show signs of B12 deficiency.
Fatigue can result, from inadequate delivery of oxygen for energy production.
B6 is also an energy vitamin, facilitating the release of glucose from
glycogen so glucose can be used as fuel. When athletes "carb-up", they are
making glucose deposits into their glycogen "banks"; this stored glucose is then
available for use during intense athletic activity. Without B6, the bank is
closed. Healthy red blood cells depend on B6 as well; one of B6’s many
co-enzymes helps build the iron-containing portion of hemoglobin, the part that
picks up oxygen and releases it to your tissues.* Optimum brain function also
depends on delivery of oxygen-rich blood to the brain, which is why vitamins B6,
B12 and folic acid are essential nutrients for a healthy brain.*